Heidi Klum Returns Trump Fire

Donald Trump may be the GOP frontrunner—the most recent CNN/ORC poll awarded him the support of 24% of registered Republicans, trailed by Jeb Bush with a distant 13%—but he's probably not at the top of Heidi Klum's list. The German supermodel and America's Got Talent judge first lost Donald's affections a decade ago when he made a comment about her to Howard Stern after she had given birth, telling him, "I looked at her the other day, and it's off. There's no question." He kept that 10-year-old insult going in a New York Times article over the weekend when he was asked how he gets away with insulting people like John McCain and ranking famous beauties like Klum. "Sometimes I do go a little bit far," the almost-septuagenarian admitted in the article, before adding, "Heidi Klum. Sadly, she's no longer a 10."

However, as the Los Angeles Times points out, "in 2005, social media wasn't what it is in 2015," and Klum harnessed the power of Instagram this time to fight back. The 42-year-old posted a short video yesterday showing her modeling a white tee with a paper number "10" on the front, until someone wearing a Trump mask comes up behind her and rips the number off—only to reveal a "9.99" underneath. Her reaction to her downgrade in the video? A big ol' shrug, as well as the hashtags #IHadAGoodRun, #HeidiTrumpsTrump, and #BeautyIsInTheEyeOfTheBeheld. (Meanwhile, Trump and his rivals are hawking some strange merchandise.)