Money | airline passengers Continental Debuts New 'Fare Holding' Fee Customers can pay to lock in prices By Nick McMaster Posted Dec 14, 2010 5:15 PM CST Copied Snow blows around Continental Express jets gated at Cleveland Hopkins International Airport, Monday, Dec. 13, 2010. (AP Photo/Mark Duncan) Continental Airlines has come up with yet another new fee that's likely to become an industry standard. "FareLock" allows customers to lock into low airfares they find for up to a week with no obligation to buy a ticket, the Houston Chronicle reports. It costs at least $5 to lock the fare for 72 hours and at least $9 for a week. The idea is to draw customers who aren't quite ready to book a flight but don't want to miss out on a bargain. "It's cheap revenue" for Continental, says the CEO of Bestfares.com "If they don't get on the plane, who cares, I made $5 or $9." Read These Next Man murdered in Mississippi is a US-touring comedian. Trump is calling out the 'arm of the Democratic party.' If you're easily freaked out, do not read this screwworm story. You know you're good when you get a high-five from your heckler. Report an error